A lot of businesses say that they don’t have a blog because they just don’t have enough time. I say bologna — you don’t have enough time NOT to blog. Let me share a few basic reasons why your company should be blogging. Increases website traffic Blogging is a fantastic way to organically drive customers […]
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According to Webster, “to want” is to have a desire or wish to possess or do something. In contrast, “to share” is to divide a larger amount into smaller parts or portions among a number of people. As an only child, sharing was not one of my best attributes, and sometimes I struggle with it
The Facebook “Want” Button Read More »
I hate to break it to you, but the days of controlling your message are dead. Conversations about your product or service are proliferating online, even if you are not listening. Social media is giving people more than a voice; it’s putting them in the driver seat. We are now in the era where people
The Need To Humanize Your Business In Today's Digital World Read More »
10. Do not ignore mobile PPC for one more second! It is just as important as desktop PPC. Start testing mobile campaigns and landing pages. Don’t rule out click-to-call on the “call ad extension”. 9. Use remarketing, even with text ads. 8. Use multiple ads for A/B testing. Never launch an ad group with just
Ten Important August Tips for Pay per Click Marketing Read More »
Are you are on a Pay per Click road to nowhere with no clear strategy or objectives? You will receive equivalent results in return. New options for Pay per Click Marketing become available daily. Not long ago display and mobile advertising were not even implemented into Paid Search. This market movement creates a need for
Get on the Right Track w/ Display / Mobile PPC and Conversion Optimization Read More »
Mobile Search Turns Prospects into Buyers Faster Unlike the more casual surfing that desktop encourages, Mobile Search offers immediate access to information that prompts spontaneous buying decisions. Big ticket items like hotels bookings, for example, used to be scheduled weeks ahead of time. These days, many hotel bookings are made within 24 hours of a
Mobile Search Marketing Read More »
Are you looking to increase your brand online? Are you having a hard time reaching your local customers? If so, Google recently released a 10-minute video that provides young businesses ideas, tips and suggestions on how to effectively grow your online presence. The video essentially gives you 10 great SEO tips in 10 minutes. We
More businesses than ever before are utilizing social media marketing — and if done correctly, can be extremely cost effective and deliver fantastic results. However, this upward trend isn’t hard to believe when hit with the statistics. Take for example, Facebook is just shy of one billion users and a Pew Internet survey found that
4-Step Plan To Start a Successful Social Media Strategy Read More »
