BYTES OF BRILLIANCE

Social Brand Consistency

Often times overlooked your social media creative is a key element for maintaining and developing your Brand Identity.   Each image needs to be carefully selected and thought out for …

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Importance  of Brand  Consistency  in  Social  Media

  Social media plays a crucial role when it comes to building your brand online – it allows you to be visible and available in the virtual world so you …

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Top 6 New Opportunities for Twitter Marketing

The advent of the Twitter IPO and its welcoming to Wall Street has garnered attention from everyone, especially marketers. Twitter investors expect growth through advertising because they, unlike many of …

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10 Seconds Just Isn't Enough- Introducing Snapchat Stories

Snapchat wants to be your new favorite social media platform. The temporary photo and video sharing app rolled out a cool new feature yesterday with their latest update. The company, …

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Social  Media  Marketing  Plays A  Crucial Role For Brands

Social Media Marketing plays a crucial role for brands. If you’re asking yourself why, try to think of one successful business that doesn’t have an online presence. Ok, you can …

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3 Steps to Better Ad Testing

A/B split testing is the foundation for all direct response marketing and the tools available to paid search marketers make this channel especially appealing. Creating a test takes just seconds …

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Just  shut  up  and  blog, your  business  needs  it

Blogging is extremely important in modern day business because it’s a way for you to further establish your digital footprint in today’s connected world. Historically, business blogs have been used …

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Shark Week Mania

Since 1987, The Discovery Channel has provided us with a week long of entertainment every summer that consists of nothing but sharks. Humans are often fascinated with things that scare …

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Google Chromecast, Is This the Future of Entertainment?

For years the internet and television have lived completely separate from each other. People have been able to watch video content on the internet along with watch whatever content is …

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