Twitter’s engagement and active users grow every day, so it can be a great platform for Social Media Marketing initiatives. The average Twitter user spends 170 minutes per month on the site. With such highly engaged users, you can see huge returns if you are marketing to them effectively. In this article, I’m going to explain […]
5 Ways to Use Twitter to Find New Customers Read More »
You should add Tumblr to your Social Media Marketing strategy if you’re trying to reach a new audience with creative content. It appeals to a younger demographic that enjoys sharing content rather than creating it, so why not give your business a chance to go viral? There are 194.6 million blogs on Tumblr, as well
5 Tips on Using Tumblr for Business Read More »
The advent of Twitter brought with it the infamous # symbol—pronounced “hashtag”. Meant to link tweets in which user’s tagged specific key phrases, the hashtag helped Twitter develop and expand. Today, almost everyone recognizes the term hashtag, but does your business really know how to use it? Here are a few ways to optimize your
Hashtag Habits: How to do it Right Read More »
You’ve probably seen a meme before, even if you didn’t know what it was called. Before we dive into why it could be useful for marketing purposes, lets gain a basic understanding of this internet phenomenon. There are two types of memes Photo memes are pictures in which a person is imitating a famous pose
Meme Marketing’s Upside Potential Read More »
Many people have different strategies and approaches when it comes to SEO and SEM(PPC) campaigns. While these methods of advertising are different from a fundamental perspective, their end goal is the same. Both SEO and SEM campaigns are geared to attract users to your website while fighting in a sea against your competitions. Top
SEO and SEM: They’re on the Same Team Read More »
The World Cup is a worldwide soccer tournament that takes place every four years, like the frequency of the Olympics. Being that this event doesn’t happen often, the demand for advertisements is extremely high. That said, if a brand can figure out how to break through the clutter, they have an opportunity to reach and
3 Reasons FIFA Advertisements Are Great For Marketing Read More »
After spending nearly 10 years in the hospitality world working as a server, manager and owner, I have encountered my fair share of food sent back, customer complaints and negative online reviews. On the other hand, I have received a lot of praise, compliments, and high-fives from customers throughout the years, too. More importantly, I
The Three R’s of Relationship Marketing Read More »
Before I begin, I think it is important to tell you a little about myself. I am a student at the University of Miami double-majoring in Advertising and Media Management. I am also an intern here at Mittcom. In other words, I’m a sponge. I take notice of everything around me—absorbing advice from my professors
3 Reasons Why I Chose to Pursue Advertising Read More »
For the past month students from across the globe have been receiving their hard earned diplomas and embarking on the next chapter of their lives. Looking back all those years of school, many of us remember that one kid sitting in the back of the classroom who would always ask the teacher, “When will anyone
What Graduating College Teaches us about Digital Marketing Read More »
