Social Media Marketing plays a crucial role for brands. If you’re asking yourself why, try to think of one successful business that doesn’t have an online presence. Ok, you can stop guessing because you’ll be here for awhile. In the past, simply having a website was enough. Now, just having a website or blog simply […]
Social Media Marketing Plays A Crucial Role For Brands Read More »
With the emergence of social media, the traditional form of advertising has been flipped on its head. In the past advertisers would essentially try and reach as many people as they possibly could. We’ve come to understand that this form of “shouting” is no longer very effective. The days of broadcasting our sales pitches and
Identifying Your Buyer Personas is critical for social selling Read More »
Is social Media really an effective strategy to sell expensive products? While the return on investment can sometimes be difficult to measure, social media should not be ignored. Companies who have taken the time to develop active social media sites will surely tell you it is worth the effort. Piper airplane is the perfect example
How one Company used Social Media to sell Airplanes Read More »
Today, many companies are using an array of social networking sites in order to create brand awareness and different experiences with their followers – Twitter and Facebook being the most popular. However, we’re starting to see more-and-more businesses hop on the Instagram bandwagon. Why Instagram? Instagram has continued to grow in popularity. If you check
How Can You Use Instagram For Your Small Business? Read More »
A big challenge for a lot of advertisers is determining how allocate their online budgets. Should we advertise just on Twitter, Facebook, Google or all of the above? These are all great questions and I don’t have a specific answer. Every media platform has its own competitive advantages. In order to effectively utilize any
Should your business advertise on Facebook? Read More »
Target is rolling out a series of promotions to bring more customers into their stores nationwide. The program which goes by the name Cartwheel, allows consumers to receive coupons through Facebook. Before claiming these coupons there is a catch! The coupons you claim will automatically be posted to your Facebook news-feed For now, these deals
TARGET USES SOCIAL MEDIA TO HELP CONSUMERS SAVE Read More »
What is Vine? Vine is a new app that was launched by Twitter in January 2013. It functions as a video sharing app, but it is unique in a few ways. The videos are all between three and six seconds long, and they play in an endless loop. It’s for capturing “moments” rather than making
New Social Media App Vine is an Opportunity for Creative Marketing Read More »
Now more than ever, it’s especially important to keep up with the latest trends and changes in technology. Not only is it important to keep up with the trends for our own individual benefit, but our businesses can profit as well. We see an example of this with updates in social media networks like Pinterest.
Pinterest rolls out with new design Read More »
Before 2010, the idea of running through mud, fire, ice-cold water and 10,000 volts electricity was just an image that came up when people talked about the training of specialized military units such as the Navy Seals. In 2012, these intense physical events, including Tough Mudder, Warrior Dash and Spartan Race, have become a 150
How Obstacle Races Achieve Success Through Social Media Read More »
