Chances are you’ve heard the word “metaverse” popping up in mainstream media and general conversation in recent months. Meta’s creator, Facebook, has even rebranded itself with the “Meta” moniker in a move designed to solidify branding across its global channels (Facebook, Instagram, Messenger, WhatsUp, et al.). It sounds exotic and important…but what exactly is the […]
What The * Is A Metaverse? Read More »
It seems like holiday promotions start earlier every year. This year, it’s actually a necessity. Why? Shipping delays and supply chain woes. As Q4 draws nearer, the ongoing pandemic is causing global supply chain delays and clogging up shipping ports. Savvy marketers and retailers are pushing the season in October to hopefully mitigate the effects
Q4 & the Global Shipping Crisis Read More »
The pandemic has forced years of digital commerce transformation into just a few months. In addition, quarantines and social distancing rules have shifted expectations around communication and shopping behaviors, necessitating an omnichannel, digital-first approach during each stage of the buyer’s journey. E-commerce is the future of consumer shopping, and brands will be hard-pressed to succeed
Build Your E-Commerce Business on Amazon Read More »
But what exactly is it? A way to practice lip-synching mashed up with dance challenges for the Gen Z set? On the surface level, yes. But dig a little deeper, and you’ll discover that TikTok has unlimited potential for a wide range of demographics and even businesses. Similar to Vine and Musical.ly, TikTok is an
Is TikTok Right For Your Brand? Read More »
Is your eCommerce site providing the best user and brand experience? Mittcom employs a “hub and spoke” model that puts your website at the center of our strategy. The spokes—video, social media, email marketing, etc.—all become methods of qualifying and driving traffic. We’ll identify the right audience, right strategy, and right content to complete the
Take Our Hub & Spoke Model for a Spin Read More »
We’re excited to welcome CJ Kaplan as Mittcom’s new Creative Director! For the past 30 years, CJ has written TV, video, branded content, web, digital, radio, print, and outdoor ads for a variety of clients ranging from Anheuser-Busch to Maimonides Jewish Day School. He’s also written several documentaries and a popular local TV show for which he received
WELCOME OUR NEW CREATIVE DIRECTOR! Read More »
Apple has announced a number of changes to the way its devices will interact with third-party apps in 2021. Among those, Apple’s integration with Facebook & Instagram has the potential to disrupt many of the ways brands have been tracking users & targeting ads. Understanding data from potential and current customers is of the utmost
WHAT YOU NEED TO DO ABOUT FACEBOOK & IOS 14 CHANGES Read More »
As the world continues to struggle with the effects of the coronavirus pandemic, it is imperative that we prioritize staying healthy and preventing any further spread above all else. But, with the recent introduction of the vaccine into the general population, it’s also time to look to the future with hope and optimism. Businesses everywhere
IT’S TIME TO THINK PAST COVID Read More »
