link building

Social Networks Battle for the Lead

Marketers continuously try to figure out the best ways to advertise for their clients. It’s no secret that one of the most beneficial and efficient ways of marketing is through social media. Facebook, the leader of the social media trend, continues to reign over all the other social media tools. However, how much longer will …

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Ten November Tips for Pay Per Click Marketing

10. Create Tight Themed Ad Groups – Consider Ad Groups that are very specific in regards to text ad and keyword similarity. For example, a Honda Auto Dealership selling new Civics would have separate ad groups for “2013 Honda Civic DX,” “2013 Honda Civic EX,” and “2013 Honda Civic LX.” This will allow the text …

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Link Earning : Directly earn links with great content

It’s true — everybody wants to build links to their website in order to increase their authority and credibility to search engines. Until Google’s Penguin update, a lot of link building was obtainable through buying and placing links. However, the times are changing and many old link building strategies are starting to become futile as …

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Introducing The New Link Building : Link Earning

I just finished watching a video posted by SEOmoz CEO Rand Fishkin titled,  “The Death of Link Building and the Rebirth of Link Earning“. The title alone is enough to make any SEO person do a double take. He discusses how “old” link building practices may be ineffective, better yet, Google might actually be penalizing …

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