Social Media Marketing

Reputation Management: The 3-A's

I woke up this morning and came into work with a smile on my face and the usual chip on my shoulder ready to take on the world when a fellow employee came up to me and said, “Hey, did you hear about how this restaurant is responding to a customer’s complaint?” I replied, “No, …

Reputation Management: The 3-A's Read More »

Facebook cuts page posts reach in half

During the past few weeks, I have noticed an unsettling Facebook trend. It seems as though they have sliced the reach of brands’ Facebook page posts in half. I thought I was going mad until a study from EdgeRank verified my observation when they analyzed 3,000 Facebook pages that showed a 20% drop in post …

Facebook cuts page posts reach in half Read More »

How Does Social Media Affect My SEO Rankings?

Every day we see more social networks popping up. Tweet this, Share that, Stumble-Tumble everything… it’s enough to make your head spin. You probably wonder, is it really worth it? Should I try to keep up with all of these social networks? The short answer is yes. Even with Facebook stock still under $20 a …

How Does Social Media Affect My SEO Rankings? Read More »

Google AuthorRank: the new SEO sheriff in town

Now is a better time than ever to be a content marketer, and part of reason is because of Google’s AuthorRank. We are all-too-aware of the vast amount of content circulating the web and the difficulties associated with standing out amongst the competition in search results. For this reason, content marketers are constantly researching new …

Google AuthorRank: the new SEO sheriff in town Read More »

Super Bowl 2013 Brackets : How will Social Media affect the 2012-2013 football season?

We here at Mittcom were contemplating whether or not social media would affect the outcome of this years Super Bowl. Therefore, we decided to construct an infographic that reflected the current social fan base for every NFL team, and place them into our Social Bowl bracket. What are your thoughts — will social media influence …

Super Bowl 2013 Brackets : How will Social Media affect the 2012-2013 football season? Read More »

Twitter Rolls Out With Sleek New Cover Photo

Just when you thought you had the creative updated for all of your social platforms, something new pops up. Twitter’s introduction this week of cover photos is a perfect example. It’s very similar to Facebook’s Cover Photo which allows you to upload a large personal picture to your profile. However, the difference between Twitter’s Header …

Twitter Rolls Out With Sleek New Cover Photo Read More »

You don’t have enough time NOT to blog

A lot of businesses say that they don’t have a blog because they just don’t have enough time. I say bologna —  you don’t have enough time NOT to blog. Let me share a few basic reasons why your company should be blogging. Increases website traffic         Blogging is a fantastic way to organically drive customers …

You don’t have enough time NOT to blog Read More »

The Facebook “Want” Button

According to Webster, “to want” is to have a desire or wish to possess or do something. In contrast, “to share” is to divide a larger amount into smaller parts or portions among a number of people. As an only child, sharing was not one of my best attributes, and sometimes I struggle with it …

The Facebook “Want” Button Read More »

The Need To Humanize Your Business In Today's Digital World

I hate to break it to you, but the days of controlling your message are dead. Conversations about your product or service are proliferating online, even if you are not listening. Social media is giving people more than a voice; it’s putting them in the driver seat. We are now in the era where people …

The Need To Humanize Your Business In Today's Digital World Read More »