If you’ve been thinking about investing in your e-commerce and/or direct to consumer business, now is the time. If you’ve been waiting to launch your Amazon store, now is the time.
Selling online, and on Amazon, in particular, is an easy, cost-effective way to reach consumers. In uncertain times such as these, online shopping is a way to safely run errands and adhere to social distancing rules. Through e-commerce, people are reminded that they’re still connected to each other.
3 Reasons To Launch An Amazon Store:
- Leverage Amazon’s Insane Amount of Traffic
Already have an e-commerce store? You still might want to consider setting up shop on Amazon to tap into the retail giant’s insane amount of traffic! You’ll be able to reach more potential customers and increase sales of first-time customers who may be leery of shopping on a lesser-known website.
- It’s Cost-Effective
The easiest and lowest-cost option is to become a “Fulfilment by Amazon” seller. This means no warehouse, no special equipment, and no payroll. FBA sellers get the benefit of Amazon’s vast shipping ecosystem. Simply send your items to one of Amazon’s many warehouses around the country. When someone buys your product, Amazon receives the order and ships it out for you.
- Piggyback On Brand Trust
Capitalize on the Amazon name. About 50 percent of sales on Amazon are made through third-party sellers, so it’s plain to see that buyers do trust and buy from third parties. Quickly and easily launch your Amazon store to get in front of current and new customers during this time when everyone is home and online.
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